WordPress Digital Marketing Plugin: What Should You Have

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A great WordPress digital marketing plugin can help you completely customize your WordPress website or blog.

You have big goals for your website. As digital marketers and business owners know, using the proper tools will help you achieve those goals faster. But how do you choose the plugins you need from the thousands of available plugins?

Determine Your Website Goals

It’s not feasible to download all 50,000 plugins available. Consider your website’s main purpose or goal and what you are trying to accomplish.

Do you want to:

  • Enhance user experience?
  • Increase your conversion rate?
  • Rank higher on search engines?
  • Integrate with other marketing automation tools?
  • Integrate with social media so users can easily share your blog posts?

Once you are clear on your goal, you can determine which plugin(s) will provide the most value to you. Our team at Auxilia offers innovative web design services in The Woodlands and can help you determine which WordPress digital marketing plugins might be best for your website.

Research Plugins That Will Help You Achieve Those Goals

You have many different plugins with various marketing capabilities to consider based on your goals.

Content WordPress Digital Marketing Plugins

Give your web content a boost with graphics, images, and more.

  • Canva: Create graphics for a variety of graphic needs within your WordPress website.
  • ImageInject: Finds free and beautiful stock images to use on your blog.
  • EditFlow: Enables collaboration with your entire content or editorial team directly within WordPress.

Automation WordPress Digital Marketing Plugins

Reduce manual work on your website by automating analytics, chat, and more.

  • JetPack: Provides analytics, integration, SEO tools, and more.
  • WP-Chatbot by MobileMonkey: Add a chat feature to your website so users can chat with you directly from your site.
  • Title Experiments: Enables the ability to run A/B tests for various title options on blog posts.

Social Media WordPress Digital Marketing Plugins

Boost social sharing with these social-media-friendly plugins.

  • Instagram Feed: Easily display your Instagram feed within your website.
  • Click To Tweet: Easily turn your website content or blog posts into tweets.
  • AddtoAny: Allows visitors to easily share your content on social media platforms.

Email WordPress Digital Marketing Plugins

Elevate your email marketing campaign with these email-focused plugins.

  • MailChimp: Enable visitors to subscribe to your email list without leaving your website.
  • Drip Email: Simplifies email campaigns.
  • OptinMonster: Create forms, pop-ups, and additional features that allow you to grow your leads.

SEO WordPress Digital Marketing Plugins

With these search engine optimization plugins, you can climb the Google search results and achieve that coveted top spot.

  • SEO Friendly Images: Optimizes all of the Title and Alt attributes for the images on your website.
  • Broken Link Checker: Monitors your blog and website for broken links.
  • Yoast SEO: Controls all of the search engine optimization for your website.

Let Auxilia Help Your Website Thrive

Learn which mistakes you should avoid in web design and increase your knowledge of WordPress digital marketing plugins when working with Auxilia. Call us at (281) 975-2086 or schedule an exploratory call today.

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